The Swisher HAUS at SXSW
Swish, Swish, Bish! The CHALK SHOT team just took part in the hottest event at this year’s SXSW festival in Austin, TX. If you haven’t heard of SXSW, it’s an annual event held in Austin that takes over the city and is part conference, part festival, and all-around fun! Since I first went to SXSW back in my Grey Goose marketing days, the event has become a highly Instagrammable occasion, so getting to come back and explore the ever-evolving festivities with Kasey Jones, Ink. this time made partnering with our new client, Swisher Sweets, even more exciting! Swisher Sweets tapped CHALK SHOT to help execute a social-media-post-worthy photo booth activation at The Swisher HAUS, an exclusive event featuring a full lineup of established and up-and-coming hip hop artists. To capture the secretive status of the HAUS and Swisher’s “key” to discovering new talent, the CHALK SHOT team created a photo booth with tropical secret getaway vibes. HAUS guests were invited to “come on in” and pose with musical and tropical themed props to elevate the already vibrant backdrop. Everyone brought their own style and energy to the booth, which made The Swisher HAUS CHALK SHOT a photo gallery super funky and one of our favorites.
